https://www.jasonlindesmith.com/home daily 1.0 2025-12-20 https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/d0cd140f-6d55-411f-8329-69fe67a16494/Jason-Lindesmith-Headshot https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/26b3d158-9720-434e-8e11-c0a420c7b26f/Logos.png https://www.jasonlindesmith.com/work daily 0.75 2025-12-20 https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/8548ee9d-2eba-41d8-9d7c-122ce80e94b2/SIG-website-screenshot.jpg https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/693a2b5d-c361-4809-890b-13c8bef19944/Square+%282%29.jpg https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/0b036b5b-64ab-40e3-bd32-4050e5fefbea/Square+%283%29.jpg https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/06c9b9c5-281b-4092-a5be-c6663dbdc927/blog+image.jpg https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/b117901f-097d-4f25-8ac6-b0b77b20e026/paid-social-SIG.jpg https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/4b11cd21-3faa-4b6d-adfb-3eda6ba60f0f/jason-headshot-informal-cropped.jpg https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/1642600091401-AU7MB8A6750QFLPPZRWQ/neon+heart+unsplash.jpg Work https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/646c971a-d314-4432-8146-8d7cf6ce3a36/branding-istock.jpg Work https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/4b2c1683-5749-4667-b540-ecec9ff77539/brain-sides.jpg Work https://www.jasonlindesmith.com/recent-creative daily 0.75 2022-10-21 https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/7a52f514-01ba-428e-849b-6976b963ed1a/JARED_GREAT_PLACE_121720+%281%29.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/f52b0f1d-710e-4da6-939c-7e1d68ec8aa0/LTC_Stacked+LBlue.png Recent Creative Examples Logo for Signet's Love Takes Care safety program https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/9aa0bf25-6ee3-4cb0-9fd7-21112e114b5b/Signet+Jewelers+Logo_Wispy+Heart_Blue.png Recent Creative Examples Signet's logo was updated to include a new 'wispy' heart, adding warmth and better aligning with the company's purpose of Inspiring Love. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/9b130b0d-7770-4d08-b69a-35493fee23ec/team-members-web-2022.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/c5bc4011-1c8f-4894-a3e1-c067308629e5/signet-style-guide-two.png Recent Creative Examples Example from Signet's brand style guide. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/39cfd48e-f05e-43d4-9a91-66ce709d8e75/IntranetLogoFinal040921.png Recent Creative Examples Our team named the intranet "The SIGnet", applying a creative double meaning to the company's name. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/42ca81bf-efbf-494e-9cf1-fd342cac0356/Shot1_Moss_211860402%2C122062603-resized.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/94828e17-c6d8-4427-9f92-6e0b7620931a/Just+Because+Day+image+%281%29.png Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/0a7ad48f-723c-491b-89a3-d35cacacc305/KAY_GREAT_PLACE_121720.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/549bf992-4e70-4f56-83c6-847256e28d5b/Square+recruitment+ad+2.png Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/dfb1d6a1-2313-42d9-8ba0-c33a7351fc0a/Glassdoor+Review+Graphic-08.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/49dbf7b1-5dc0-4efd-9061-06abaff2ca72/Glassdoor+Review+Graphic-07.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/1bc465e3-1f47-4e21-9022-7c5eb7a952e3/pagoda+loves+takes+care.png Recent Creative Examples We developed Love Takes Care videos specifically for Signet's consumer brands, like Piercing Pagoda. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/c9d7c59d-e6fa-45ee-b484-905cac4f3ebc/Inspiring+Love+Lt+Blu+Bkgrnd.png Recent Creative Examples A recurring visual cue for Signet's purpose is incorporating a compass into the "N" in Inspiring. The compass affirms the company's purpose of Inspiring Love as its "north star". https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/173b7d64-67ef-4352-b4fc-9285bcb99556/12.16+GlassdoorBanner-01.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/fc1a3f8b-490a-42f4-84c4-3703c79493b9/style-guide-one.png Recent Creative Examples Example from Signet's brand style guide. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/6054461d-1a6d-47f6-9e9e-ef39f8b3f26c/intranet-screenshot.png Recent Creative Examples Screenshot of intranet - desktop https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/13f37476-5511-416e-9af9-f14deafefd05/Shot2_Bark_211862507%2C182807901-resized.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/a78cc4b9-d6d3-4eb6-806b-f4f82c6f5bd4/Signet+black+background+image.jpg Recent Creative Examples 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https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/5d35d345-1dd5-43c8-9bf1-380a00b50682/inspiringlove8ball.png Recent Creative Examples A magic 8-ball created for Signet's 3,000+ store managers and distributed as part of the annual leadership conference. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/b72973d2-2c05-4046-aff4-6d52725979ee/linkedin-3.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/3a5db988-609e-467c-9adc-cc91c0213061/illustration-style-2.jpg Recent Creative Examples Examples from custom illustration library. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/9b05682e-61cb-483b-b170-340c011964a2/mobile-intranet-screenshot.jpeg Recent Creative Examples Screenshot of mobile homepage (70% views on mobile) https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/b8b9cc13-fbd2-4d34-8fa5-b3d2844b8502/Shot3_Rock_491470302%2C491465009-resized.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/d6872955-295e-4158-ab6d-60bf892e14a8/Love-for-Our-Team_Square-No-Logo-02-web.jpg Recent Creative Examples Developed a series of 15 graphics touting sustainability and citizenship accomplishments https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/f7dcc1a0-bc4a-4f23-9880-a723de601303/great-place-newspaper-ad.jpeg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/d3803f27-be51-4d89-87dd-9bbd3387f5b0/Square+recruitment+ad+6.png Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/395f5426-1bdd-4c91-a2d2-03fe2f18f246/GlassdoorReviews-10.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/df095fb4-f935-4897-b492-1cf74358b45f/inspiring-love-image.png Recent Creative Examples "Inspiring Love" was introduced as a unifying ethos for the company's culture, customer service, business strategy, social activism, and approach to innovation. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/834588f7-8dd6-466e-ba8f-0c122c8479a3/linkedin-2.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/4ffdaf3b-e27f-4c7a-816e-94a81a588dd2/illustration-style-1.jpg Recent Creative Examples Examples from custom illustration library. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/e49e6960-71e3-49eb-bae6-ceeb3ca69a84/Love-for-Our-Team_Square-No-Logo-05-web.jpg Recent Creative Examples Part of 15 graphics celebrating sustainability and citizenship accomplishments https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/7cb4432e-2fb8-456c-b5c7-a9dd38634adb/zales-love-takes-care.jpg Recent Creative Examples Signet's consumer brands, like Zales, used our campaign direction to build out their safety messaging. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/114d7310-7d8e-4458-9297-62db8c18620a/ZALES_GREAT_PLACE_121720.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/8f2c2d9d-eb7f-40a8-b5c1-f5797764dff5/Square+recruitment+ad+8.png Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/5443aaa1-0b0b-4292-9a07-5e59dfb4c1e3/inspiringloveshirt.png Recent Creative Examples One of the creative ideas for introducing "Inspiring Love" was to distribute t-shirts to all Signet employees. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/0c3907e5-9c38-4887-8ca2-db34fe858a1f/linkedin-1.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/d2b666a8-ecb4-4b84-ba04-b6f1af39f0d2/brg-logos.jpg Recent Creative Examples Business Resource Group custom logos. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/2bd7bfc2-082f-4105-b320-4b41dfcef4e2/Love-for-All-People_Square-No-Logo-03-web.jpg Recent Creative Examples One of 15 visual assets recognizing sustainability and citizenship accomplishments https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/5b2d6e27-22a8-46bd-addc-784e9eea7b74/love-takes-care-story.jpg Recent Creative Examples The program received media coverage and recognition across retail. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/b8cda33e-4cb0-4777-93ff-c489e1e58fc0/PAGODA_GREAT_PLACE_121720_2.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/659693d9-c254-47d7-9281-d9592114aa6c/Square+recruitment+ad+3.png Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/85edb9d8-54f3-41c5-9160-3c656beb4234/Signet+Love+Inspires+Foundation+Logo.png Recent Creative Examples The Signet Love Inspires Foundation incorporates two 'wispy' hearts to create Signet's "S" in the negative space. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/2cb34fce-8703-42fc-9043-089e1314f05b/splash-graphic.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/dfc2d4fd-37cd-4c2c-8e66-09657e005309/love-takes-care.jpg Recent Creative Examples Love Takes Care was a multi-year campaign that encompassed new policies like providing time off to receive COVID vaccines. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/2a6608f9-257f-4eb9-8aa7-5cdda6198081/cheddar-linkedin.jpg Recent Creative Examples Promoting CEO's appearance on Cheddar News https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/5c27ba0e-5185-4796-bb0e-4241902dd6c8/Piercing+photo+for+newsroom.jpg Recent Creative Examples A still from one of our video shoots showing detailed safety protocols for consumers. https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/dc9ca882-6a18-46a8-9b49-de2b16793584/5-take-aways.jpg Recent Creative Examples Sharing article I wrote to recap earnings call, resulted in trade media pick-up https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/dbefa975-54a0-4de3-9398-97c7de084178/ukraine-graphic.jpg Recent Creative Examples https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/818c958a-b55f-4dd8-9981-554e525a16b9/clark-atlanta-graphic.jpg Recent Creative Examples Graphic showing students considering careers in the jewelry industry https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/28ec1141-dd59-447b-9a56-0ed65dd756cd/MicrosoftTeams-image.png Recent Creative Examples Social asset for National Coming Out Day https://www.jasonlindesmith.com/fema daily 0.75 2023-04-17 https://images.squarespace-cdn.com/content/v1/6127ec107558391c1ef04a7b/53226364-682f-490f-a1d7-df43d1fad0f0/fema-mers-vehicle.jfif 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